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Movie Budgets Matter, but Plot is Paramount
Do big movie budgets always mean big success at the box office? Ai InSite takes a closer look at movie budgets and how they can help filmmakers create the next award-winning flick.
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Award Shows Remain a Reliable Branding Strategy
Award shows seem to be everywhere, but have they lost their luster? Some veteran marketing professionals say no: in today’s ever-changing market, there’s arguably no better way to promote a multitude of brands and people. Ai InSite explores how the pros make award shows shine.
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